Marketing Officer

THE TIMEKEEPER'S STUDIO LIMITED is an Auckland-based photography and videography company specialising in wedding photography, videography and related creative services across New Zealand.

We are now looking for a motivated and skilled Marketing Officer to join our team. This is a full-time role with a minimum of 30 working hours per week.

The main purpose of this role is to identify market opportunities and advise on the development, coordination and implementation of marketing strategies, advertising campaigns and promotional initiatives to support the company's business growth and customer acquisition.

Key Responsibilities

• Planning and implementing marketing strategies and advertising campaigns to promote the company's photography, videography and related services.

• Advising management on marketing opportunities, promotional activities and advertising approaches to attract potential clients and improve brand awareness.

• Coordinating the preparation of marketing materials, including promotional content, brochures, social media advertisements and digital campaigns.

• Conducting market research and analysing customer preferences, competitor activities and industry trends to identify opportunities for business growth.

• Reviewing marketing campaign performance and customer feedback to evaluate promotional effectiveness and recommend improvements.

• Assisting in developing promotional initiatives and maintaining marketing relationships with wedding venues, event organisers and other industry partners.

• Monitoring market trends and providing recommendations on service package positioning, pricing and promotional strategies to improve the company's competitiveness.

The successful candidate would have

• A relevant bachelor's degree or higher qualification OR at least two years of relevant marketing experience.

• Strong knowledge of marketing principles, advertising strategies, market research and consumer behaviour.

• Good communication, interpersonal and organisational skills.

• The ability to analyse market information, customer preferences and marketing campaign performance.

• Familiarity with digital marketing platforms, social media advertising and promotional content development.

• A proactive work attitude, strong motivation and attention to detail.

• The ability to work independently while collaborating effectively with other team members.

• Strong time management skills and the ability to manage multiple marketing activities and deadlines.