About the role

Fortune Homes Trading Limited is seeking a capable and commercially focused Marketing Specialist to support our property development, branding and sales activities.

The successful applicant will plan and deliver marketing strategies and campaigns that strengthen the Fortune Homes brand, improve customer engagement, generate sales leads and support the successful promotion of our residential development projects.

This is a permanent, full-time position based primarily at 4 Morrin Road, Mount Wellington, Auckland. The role may also involve attending project sites, open homes, client meetings, promotional events and other reasonable locations within the Auckland region.

Key responsibilities

The Marketing Specialist will be responsible for:

  • developing, implementing and reviewing marketing strategies, campaign plans and budgets that support the company’s business objectives, residential development projects and sales activities;
  • conducting market, competitor and customer research, analysing market trends and consumer behaviour, and providing marketing recommendations to management;
  • planning and delivering integrated marketing campaigns across digital, print, social media, property portals, email marketing and other appropriate advertising channels;
  • coordinating property development launches, open homes, client events, supplier promotions and other marketing activities;
  • managing and optimising the company’s website content, search engine visibility, online advertising and social media platforms to improve customer engagement and lead generation;
  • preparing, maintaining and organising brand assets, image libraries, project information, customer databases and other marketing records;
  • monitoring and evaluating campaign performance using appropriate measures and preparing reports and recommendations to improve marketing effectiveness and return on investment;
  • liaising with advertising agencies, designers, photographers, printers, media providers, property sales agencies and other external suppliers;
  • ensuring marketing materials are accurate, appropriately approved, consistent with the company’s brand standards and compliant with applicable privacy, fair trading, advertising and intellectual property requirements; and
  • undertaking other lawful and reasonable marketing-related duties that are consistent with the position.

Minimum requirements

Applicants must have either:

  • a bachelor’s degree or higher qualification in marketing, communications, business or a closely related field; or
  • at least three years of relevant professional marketing experience.

Applicants must also demonstrate:

  • strong written and verbal communication skills in English;
  • practical competence in digital marketing, social media, content creation, online advertising and website content management;
  • the ability to conduct market research and interpret customer, competitor and campaign-performance information;
  • good organisational skills, attention to detail and the ability to manage multiple deadlines and campaigns;
  • the ability to work independently while collaborating effectively with management, sales, project teams and external suppliers;
  • sound commercial judgement and a results-focused approach; and
  • professional discretion, reliability and a proactive approach to problem-solving.

Experience in property development, construction, real estate or project-based marketing would be advantageous but is not essential. Additional language capability would also be an advantage.

Hours of work

The position guarantees 40 hours of work per week, ordinarily worked from Monday to Friday.

Normal working hours will generally be from 9:00 am to 5:30 pm, including one unpaid 30-minute meal break each day.

Occasional additional hours may be required for property launches, marketing campaigns, open homes, events or urgent business requirements. Any additional hours must be approved in advance and will be paid in accordance with the employment agreement.

How to apply

Please submit your CV and a cover letter outlining your relevant qualifications, marketing experience and suitability for the position.

Applicants must have the skills and experience required to perform the role and must be legally entitled to work in New Zealand.

Apply Now
Save