Webzilla Global is a digital solutions and marketing agency delivering integrated online services to clients across a range of industries and international markets. We are seeking a skilled Digital Marketing Specialist to join our growing team and support our clients’ organic growth and digital marketing objectives.
About the Role
In this role, you will be responsible for planning, developing, and implementing organic digital marketing strategies to improve advertising, website visibility, traffic, and lead generation outcomes for our clients.
You will work closely with clients and internal teams to deliver measurable results and provide strategic digital marketing recommendations.
Key Responsibilities
· Conduct market research and competitor analysis to identify advertising opportunities, target audiences, and suitable advertising channels for clients.
· Develop advertising campaign plans based on clients' business objectives, including campaign goals, budget allocation, and advertising strategies.
· Work closely with clients to coordinate advertising campaigns, ensuring that campaign execution aligns with clients' marketing objectives and timelines.
· Develop and execute Facebook and Instagram advertising strategies, including account setup, ad structure, and audience targeting.
· Write and optimise ad copy to meet marketing objectives.
· Monitor ad performance and analyse data to optimise audience, creatives, budget, and strategy for better ROI.
· Prepare regular reports on advertising performance and provide actionable recommendations to clients.
· Assist clients in creating and managing Google Ads accounts, including keyword research, audience targeting, and ad structure setup.
· Optimise Google Ads campaigns through continuous monitoring and adjustment of keywords, bids, and ad copy to increase clicks and conversions.
Skills and Experience
- Relevant qualification in marketing, communications, business, English or a related field, or at least one year of hands-on work experience in the advertising industry.
- Strong analytical skills
- Ability to interpret data and translate insights into practical recommendations
- Excellent written and verbal communication skills in English
- Strong organisational skills and ability to manage multiple client accounts
- Experience working in a client-facing environment is preferred
What We Offer
- Opportunity to work with a global client base
- Collaborative and supportive team environment
- Professional development and learning opportunities
- A minimum of 30 hours per week
- Competitive hourly rate between $32-$36 based on skills and experience
How to Apply
Please submit your CV and a cover letter outlining your relevant skills and interest in the role.
Employer Questions
Your application will include the following question(s):
-
Are you a New Zealand citizen or resident