Marketing Specialist
Core International Limited (Kmall09 / 7Hada) is a fast-growing Auckland-based company operating both an online shopping platform and wholesale business, offering a wide range of high-quality Korean products. As we continue expanding our cosmetics and K-beauty division into wholesale and new retail channels, we are seeking an experienced and motivated full-time Marketing Specialist to join our team.
What You’ll Do:
- Conduct market research to identify opportunities in the cosmetics, K-beauty, and general retail/wholesale sectors.
- Analyse customer demand and industry trends to support strategic business expansion.
- Plan and execute marketing strategies, digital campaigns, and promotional activities to grow brand presence.
- Manage digital marketing channels including social media, website content, SEO, Google/Meta ads, and online lead generation.
- Support product sourcing and importing processes by reviewing suppliers, coordinating shipments, and understanding Korean product categories.
- Advise on product positioning, pricing, sales promotions, and channel strategy for both retail and wholesale markets.
- Develop brand visibility initiatives while maintaining a consistent brand identity across all platforms.
- Create marketing materials, product showcases, and promotional content to support B2B and B2C sales.
- Monitor marketing performance and provide reports with insights and recommendations
What We’re Looking For:
- Minimum of 3 years’ marketing experience or a bachelor’s degree in any field is required.
- Strong digital marketing & content creation skills
- Creative, self-driven, and results-oriented
- Excellent communication and project-management abilities
- Knowledge of K-beauty, cosmetics, or Korean consumer goods is a plus.
Why Join Us:
- Be part of an innovative company bringing premium Korean products to the NZ market.
- Exciting growth opportunities as we expand our cosmetics, wholesale, and retail divisions.
- Supportive team culture with room for career progression.
- Full time: Max 48 hours - Minimum 30 hours per week
- Hourly rate $30 - $37 depending on experiences