KW AUTO PARTS LIMITED is a New Zealand–based company specialising in the online retail of automotive parts and accessories. The company operates as an e-commerce–driven automotive parts business, providing a wide range of high-quality products to individual customers, workshops, and trade clients across New Zealand.
· Job Title: Marketing Officer
· Location: Auckland, New Zealand
· Employment Type: Permanent Full-time
· Days Required: Monday to Friday
· Wage: 25 to 30 before tax
· Hours per week: A minimum of 30 hours a week guaranteed, a maximum of 40 hours a week
· Reporting To: Business owner
· Number of posotions: One
About Us:
We are seeking a motivated Marketing Officer to support the growth of our online automotive parts business. This role focuses on developing and delivering marketing initiatives that strengthen our market presence, drive online sales, and support the ongoing expansion of our product range.
Key Responsibilities:
Analyse the online automotive parts market to identify customer demand, sales opportunities, and areas for business growth.
Develop, coordinate, and implement marketing plans that support the pricing, positioning, and promotion of automotive parts sold through the company’s e-commerce platform.
Prepare and deliver marketing objectives, strategies, and programs that align with business goals and support sustainable commercial growth.
Conduct and coordinate market research to understand customer behaviour, competitor activity, and opportunities for both new and existing product lines.
Provide advice across core marketing functions, including product selection and positioning, pricing strategies, advertising and promotional activities, online sales approaches, and digital distribution channels.
Monitor the performance of marketing activities and use insights to refine strategies and improve sales outcomes.
Skills and Requirements:
· A relevant bachelor degree(or higher qualification) or a minimum of fiveyears of relevant work experience is required.(Either one will do)
· Ability to analyse website performance using tools such as Google Analytics
· Ability to create and optimise product descriptions for online sales and search visibility
· Strong understanding of brand positioning and consistent brand messaging
· Ability to conduct market research to identify customer needs, trends, and competitors
· Ability to conduct market research to identify customer needs, trends, and competitors
· Attention to detail and accuracy, especially with product and pricing information
· Proactive attitude, self-motivation, and willingness to take responsibility
· Valid driver’s licence
Employer Questions
Your application will include the following question(s):
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Please confirm if you are a New Zealand citizen or resident.