Marketing Manager

Job Details:

Primary address of work: Auckland
Vacancy number: 1
Employment type: Permanent full time
Minimum hours per week: 30 Hours
Maximum hours per week: 40 Hours
Minimum hourly rate (low salary range): $25/hour

Maximum hourly rate (high salary range): $28/hour

Pay frequent： Weekly

Company Overview

Wucha is a growing bubble tea brand in New Zealand, committed to delivering high-quality
beverages and creating a vibrant, modern customer experience. With a strong focus on brand identity, product innovation, and digital engagement, Wucha aims to expand its market presence and strengthen customer loyalty across New Zealand. We are seeking a creative and results-driven Marketing Manager to join our Head Office
team to lead brand development, marketing campaigns, and market expansion initiatives.

Key Responsibilities

• Develop and implement company-wide marketing strategies aligned with overall
  business growth objectives
• Establish marketing policies, objectives, and performance targets
• Lead and manage the marketing function across all store locations
• Plan, manage, and control the annual marketing budget and monitor return on investment
• Analyse sales data, market trends, and competitor activities to support strategic decision- making
• Provide strategic marketing recommendations to senior management regarding brand positioning and market expansion
• Oversee the planning and execution of integrated marketing campaigns, product
  launches, and promotional strategies
• Supervise marketing staff and coordinate external agencies, media partners, and
  suppliers
• Ensure brand consistency across all channels and store operations
• Prepare regular management reports on marketing performance and business outcomes

Job requirement: applicant must meet following requirement to apply for this job

• Bachelor’s degree or above in Marketing, Business Administration, or a related field；or
• Minimum 3 years of relevant marketing or business development experience
• Strong experience in digital marketing and social media management
• Proven ability to plan and execute marketing campaigns and events
• Solid market research and reporting skills
• Experience working closely with sales teams to drive business growth
• Excellent communication and stakeholder management skills
• Strong organizational and leadership capabilities
• Fluent English communication skills (written and spoken)

If this sounds like you, click Apply Now!!!