Bracu hospitality limited is seeking a skilled and motivated Marketing specialist to lead and manage our digital marketing and brand promotion activities. The candidate should have relevant qualification ( level 7 or above) in marketing or related field or at least 5 years of relevant work experience

Key Responsiblitites:

  • Devleop and implement Comprehensive marekting strategies aligned with business objectives
  • Plan and execute digital marketing campaigns accross multiple platforms including Facebook, instagram, Tiktok, YouTube, Whatsapp, Little Red Book and Wechat 
  • Plan, shoot , edit, and publish high quality photo and video content showcasing products, promotions, pricing and customer experiences 
  • Creat and manage content calendars, promotional campaigns and brand messaging 
  • Analyse market trends, customer behaviour and competitor activities to inform marketing strategies 
  • Manage and optimise paid digitial advertising campaigns ( e.g. Meta Ads , TikTok Ads ) 
  • Engage with customers through social medial, online platforms, and direct communications 
  • Monitor and report on campaign performance using analytics tooks and provide insights for improvement 
  • Coordinate with management to align marketing activities with business operations and seasonal demand
  • Manage marekting budgets, including forcasting and expenditure tracking 
  • Build and maintain brand presence accross digital and offline channels 

Required skills and Experience 

  • proven experience in digital marketing and social medial content creation 
  • Strong skills in photography, videography and editing tools( e.g. Adobe suite, capcut, etc)
  • Experience managing multi-platform social media campaigns 
  • Understanding of digital advertising tools and analytics 
  • Ability to analyse data and translate insights into actionable strategies 
  • Strong communication and stakeholder management skills 

Hours: Minimum 3o hours per week 

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