The role will include, but not be limited to:

·         Differentiate the firm from competitors by highlighting specialised technical capabilities and unique engineering methods.

·         Optimise RFP content by supplying bid teams with high-quality case studies, executive bios, and brand assets.

·         Identify market opportunities in emerging sectors like green building, mass timber, or modular construction.

·         Manage industry award entries to secure prestigious accolades that build third-party credibility for the firm.

·         Enforce visual standards across all physical assets, including crane banners, site hoarding, and vehicle wraps.

·         Audit field operations to ensure high-visibility safety gear and signage strictly comply with brand identity guidelines.

·         Develop crisis protocols to protect corporate reputation during workplace incidents, delays, or environmental issues.

·         Produce site-specific media including time-lapse videos, drone photography, and landmark milestone celebrations.

·         Maintain digital channels like the website, portfolio pages, and LinkedIn to showcase completed project handovers.

·         Lead community outreach initiatives to minimize friction and build goodwill with local residents near active builds.

·         Publish thought leadership content for company executives regarding supply chain trends, safety innovation, and market outlooks.

·         Monitor digital sentiment and address public feedback or media inquiries regarding disruptive construction activities.