We are seeking an energetic, analytical, and proactive Marketing Specialist to join our Auckland team on a secure, full-time basis (40 hours per week).

This role serves as a vital bridge between our commercial management, local trade partners, and international supply networks. You will be responsible for executing B2B channel strategy, expanding store penetration, managing client relationships via CRM, conducting field compliance audits, and analyzing sell-through data to drive repeat purchase rates.

Key Responsibilities

  • B2B Channel Expansion & Account Management:
    • Execute channel distribution plans to increase product store penetration and achieve regional account coverage targets.
    • Conduct systematic store visits, key client outreach, and account management across authorized B2B trade partners in the region.
    • Maintain trade client relationships, manage account lifecycles, and drive re-engagement for dormant trade accounts.
  • CRM & Data Analytics (Repeat Purchase & Sales Performance):
    • Utilize CRM systems to track customer purchasing behaviors, order frequency, and stock movement.
    • Monitor and report weekly store progress, analyze repeat purchase rates (repurchase percentages), and optimize channel sales funnels.
    • Consolidate field sell-through feedback into structured commercial reports to support management decision-making.
  • Market Intelligence & Regulatory Compliance:
    • Gather market intelligence regarding competitor activity, pricing trends, and product sell-through rates across local retail channels.
    • Monitor in-store product display alignment, regulatory packaging compliance, and Specialist Vape Retailer (SVR) / industry compliance guidelines.
    • Provide technical product specification updates and compliant merchandising guidance to trade clients.
  • Cross-Border Communication & Event Support:
    • Coordinate with senior leadership, international technical supply teams, and local sales units to ensure smooth stock allocation and product rollouts.
    • Assist in organizing trade launch events, product webinars, and promotional campaign executions.

 

Requirements

  • Education: Bachelor's Degree in Business Administration, Marketing, Commerce, or a related field.
  • Language Proficiency: Must be fully fluent in both English and Mandarin (Reading, Listening, written and spoken) to effectively communicate with diverse local trade partners, international supply teams, and cross-border leadership.
  • Experience: 1–2 years of experience in B2B marketing, channel operations, client relationship management, or sales analytics.
  • Technical & Professional Skills:
    • Proficiency in CRM platforms, Microsoft Excel/Google Sheets data modeling, and reporting tools.
    • Strong consultative communication, market analysis, and negotiation skills.
    • Good understanding of retail distribution channels in New Zealand and local regulatory compliance frameworks.
  • Licence & Travel: Valid Full Driver's Licence for local business travel and store visits.

 

Remuneration & Benefits

  • Full-Time Stability: Guaranteed 40 hours per week in a growing commercial environment.
  • Competitive Package: Starting hourly rate ranging from $27.00 to $30.00 per hour, with rates aligned to relevant qualifications, channel experience, and performance review milestones.
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